She thinks the industry is suffering and needs to clean up their act

KIM Woodburn has slammed ITV and BBC bosses for recruiting reality stars as presenters.

A number of names have worked in the business on-screen, and the former Celebrity Big Brother star is not happy about it.

a woman stands in front of a wall that says this morning

KIM Woodburn has slammed ITV and BBC bosses for recruiting reality stars as presenters.

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She was best known for her long-running gig as one of the faces of How Clean Is Your HouseCredit: Rex

a woman wearing a striped sweater and a black skirt sits on a couch

Ferne McCann previously got flustered when she was hired as a roving reporter on This MorningCredit: Rex Features

a man sitting in a chair holding a lorraine sign

A number of reality stars have struggled with the stress of live TVCredit: Rex

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Fans were left cringing in 2017 when former Towie star Ferne McCann, 34, got flustered in one of her live segments as a roving reporter on This Morning.

Meanwhile, Josh Denzel, 33, was slammed by viewers when he battled through nerves with Christine Lampard on Lorraine in 2018.

The likes of Dani Dyer, Zara McDermott, Curtis Pritchard and Maura Higgins have also presented a number of high-profile TV projects.

Made In Chelsea and I’m A Celebrity star Sam Thompson, 32, received widespread backlash for a disastrous interview with Timothée Chalamet at the press junket of Dune: Part Two.

However, Kim, 88, has slammed TV bosses for hiring these ‘wannabe’ presenters.

The TV star is best known as the face of a number of cleaning shows, including How Clean Is Your House? with Aggie MacKenzie, 69.

She thinks that many reality stars may talk the talk, but they cannot actually “hold the shows.”

In an exclusive interview hosted by WhichBingo.co.uk, Kim fumed to The Sun Online: “They only have wannabes if they give them jobs.

“Some of the gorgeous girls, they are gorgeous, but they are giving shows to the people who can’t hold the shows.”

She added: “They don’t suit doing those shows.”

Another star to feature is Montana Brown, 29, who first presented a fashion segment on This Morning with Eamonn Holmes and Ruth Langsford.

She has since appeared on the flagship ITV sofa and on location on a number of occasions alongside Kem Cetinay, 28.

Kim also thinks the industry has changed through the years as these new TV personalities could be ‘desperate’ to get on-screen.

She accused bosses of hiring the former Love Island stars for less money, instead of paying for experience and prestige.

They are giving shows to the people who can’t hold the shows.

Kim WoodburnThe Sun

“If you come on as part of a reality show, girl or a boy, and they are able to do a show, and they think [they’re] good,” she explained to The Sun Online.

“Unfortunately, not many of them are. But they work cheap.

“They work much cheaper than someone that’s well known would work. Some carry it off, many don’t.”

She added: “You think, ‘why have you put them on there?’ Bless them, they’re not going to say no, are they? They’re not suited.

“Television companies get used to this. Spend out the money on somebody. And very few of them are really good at what they do.”

However, there is one former Love Island star who has hit it big on TV that Kim rates.

Olivia Attwood, 33, impressed viewers after she joined Loose Women as a panelist in 2023.

She’s also presented various factual series that explored topics such as facial cosmetic procedures and online sexual content creators for ITV.

They work much cheaper thansomeone that’s well known would work. Some carry it off, many don’t.

Kim WoodburnThe Sun
It turns out, Kim rates her presenting skills quite highly as she lavished praise for the fellow I’m A Celebrity star.

She remarked: “I mean, Olivia Attwood on those shows, what she does is excellent. She’s excellent.”

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Josh Denzel struggled through a showbiz segment on LorraineCredit: Rex

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Zara McDermott is known for fronting a number of documentaries for BBC ThreeCredit: BBC

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Dani Dyer filled in as a co-host with Roman Kemp on Capital BreakfastCredit: Capital FM

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Montana Brown made her presenting debut on This Morning as she fronted one of the summer fashion segmentsCredit: Rex Features

a man and a woman are sitting on a couch with a sign that says the morning
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She later appeared on the sofa alongside correspondent and Love Island co-star Kem CetinayCredit: Rex Features

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Curtis Pritchard is another star who has featured as a prominent TV presenterCredit: Getty